by Marie-Aude Sourd-Ramos | May 8, 2023 | Best practices
Why digging into the data won’t cut? As a UX Researcher, I am persuaded that data is the one and only, absolutely irrefutable truth. Like Myriam Jessier, a brilliant SEO Consultant and User Wizard Mentor says, “Don’t bring your opinion to a data fight.” Well, I was...
by Marie-Aude Sourd-Ramos | Apr 20, 2023 | User Wizard Academy
How does an e-learning lesson look like? Our MasterClass Make your Research Impactful with the Intentional Framework will launch on April 24, 2023. It will be composed of 4 hours of video recordings, during which Meltem will cover the complete course agenda and 1,5...
by Marie-Aude Sourd-Ramos | Apr 17, 2023 | User Wizard Academy
What is the Intentional Framework about? We are delighted to launch our new MasterClass: Make your Research Impactful with the Intentional Framework. If you have been wondering about this course and whether you should sign up for it, this video is right for you. Why...
by Marie-Aude Sourd-Ramos | Apr 9, 2023 | Best practices
For the record In a previous article, we have provided a guide for running stakeholder interviews and gathering requirements and business insights at the beginning of any design project. In this follow-up article, we aim to offer insights on how to conduct these...
by Marie-Aude Sourd-Ramos | Apr 8, 2023 | Best practices
How to get started? This article has been originally published on the TestingTime blog in 2019. Back then, I joined a start-up and used this method on regular basis to align with the Business, Marketing, and Product Teams and establish an optimal baseline for...